{"id":3377,"date":"2014-12-18T01:08:52","date_gmt":"2014-12-17T23:08:52","guid":{"rendered":"http:\/\/www.travellermagazin.ro\/arhiva\/?p=3377"},"modified":"2014-12-18T01:08:52","modified_gmt":"2014-12-17T23:08:52","slug":"cand-dormi-cu-sticla-sub-perna-editorial-nr-126-127","status":"publish","type":"post","link":"http:\/\/www.travellermagazin.ro\/arhiva\/2014\/12\/18\/cand-dormi-cu-sticla-sub-perna-editorial-nr-126-127\/","title":{"rendered":"Cand dormi cu sticla sub perna, EDITORIAL nr. 126-127"},"content":{"rendered":"<a  href='http:\/\/www.travellermagazin.ro\/arhiva\/wp-admin\/options-general.php?page=post_views' class='entry-meta' style='text-align:center'><b>Post Views<\/a><\/b> = 498<br\/><p>Din \u00eent\u00e2mplare \u00een acest num\u0103r s-au str\u00e2ns mai multe informa\u021bii \u0219i reportaje care vorbesc despre vin, viticultur\u0103, drumuri ale vinurilor etc. Dar poate c\u0103 nu din \u00eent\u00e2mplare. Pentru c\u0103 \u00een ultimii ani industria vinului a crescut foarte mult \u00een imagine, \u00een expresie, \u00een mediatizare, \u00een calitatea comunic\u0103rii. \u0218i toate acestea se v\u0103d azi cum st\u00e2rnesc, pe fa\u021b\u0103, invidia neputincioas\u0103 a f\u0103c\u0103torilor de turism autohton. Ceea ce mi se pare interesant este c\u0103 oamenii de afaceri din lumea vinului, dac\u0103 nu to\u021bi, \u00een majoritatea lor, sunt con\u0219tien\u021bi \u0219i convin\u0219i c\u0103 f\u0103r\u0103 cre\u0219terea circula\u021biei turistice interne \u0219i interna\u021bionale pe p\u0103m\u00e2nturile rom\u00e2ne\u0219ti, nu avem prea mari \u0219anse s\u0103 ne vindem, pentru a c\u00e2ta oar\u0103 ?, \u021bara.<\/p>\n<p>Spre deosebire de lumea turismului, \u00eenc\u0103 ancorat\u0103 \u00een forme organizatorice ruginite \u0219i nefunc\u021bionale &#8211; de unde \u0219i coliziunea \u00eentre investitori \u0219i administra\u021bia de stat -, cea a investitorilor \u00een vin a avut \u0219ansa de a atrage oameni de afaceri str\u0103ini. Con\u021bi, lorzi, guvernatori, arti\u0219ti, finan\u021bi\u0219ti poten\u021bi -, fiecare a adus cu ei nu numai capitaluri ci \u0219i know-how-ul. Cuv\u00e2ntul poate pare preten\u021bios dar conceptul exprim\u0103 o realitate economic\u0103 care poate fi v\u0103zut\u0103 \u00een toate t\u00e2rgurile, saloanele, simpozioanele na\u021bionale. Dincolo de rezultatele pe care le observ\u0103m cu pl\u0103cere pe rafturile magazinelor \u0219i supermarketurilor &#8211; de la con\u021binutul sticlei p\u00e2n\u0103 la modul ei de prezentare &#8211; investitorii din aceast\u0103 bran\u0219\u0103 au mai creat o plus-valoare f\u0103r\u0103 de care vinul ar fi r\u0103mas o&#8230; Natur\u0103 moart\u0103.<\/p>\n<p>M\u0103 \u00eent\u00e2lnesc \u00een fiecare lun\u0103, \u0219i \u00eemi face o pl\u0103cere nespus\u0103 -, cu prima genera\u021bie care a \u00eenv\u0103\u021bat s\u0103 vorbeasc\u0103 \u0219i s\u0103 fac\u0103 vin, dormind cu sticla sub pern\u0103. M\u0103 amuz\u0103 c\u00e2nd \u00eencep s\u0103 turuie despre toate valorile corportiste. Pe vremea c\u00e2nd eu le descopeream \u00eentr-un mod autodidact, pentru ca s\u0103 pot scrie despre ele, ei nici nu se n\u0103scuser\u0103. Avantaj ei! Sunt cu sutele prin firmele produc\u0103toare de vin &#8211; de la somelieri, Ma\u00eetre D, brand manageri, vinificatori, promotori etc. \u00cen urm\u0103 cu vreo zece ani \u00eei num\u0103ram pe degete.<br \/>\n<a href=\"http:\/\/www.travellermagazin.ro\/arhiva\/wp-content\/uploads\/2014\/12\/Coperta-Traveller-126-127.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3378\" src=\"http:\/\/www.travellermagazin.ro\/arhiva\/wp-content\/uploads\/2014\/12\/Coperta-Traveller-126-127.jpg\" alt=\"Coperta-Traveller 126-127\" width=\"722\" height=\"1024\" srcset=\"http:\/\/www.travellermagazin.ro\/arhiva\/wp-content\/uploads\/2014\/12\/Coperta-Traveller-126-127.jpg 722w, http:\/\/www.travellermagazin.ro\/arhiva\/wp-content\/uploads\/2014\/12\/Coperta-Traveller-126-127-211x300.jpg 211w\" sizes=\"auto, (max-width: 722px) 100vw, 722px\" \/><\/a><\/p>\n<p>Acum alc\u0103tuiesc o mas\u0103 matur\u0103 care d\u0103 consisten\u021b\u0103 \u0219i expresie industriei vinului. \u0218i asta, sincer, m\u0103 bucur\u0103. Dar mai ales \u00eei bucur\u0103 pe investitori str\u0103ini, dar \u0219i rom\u00e2ni, care au fost \u00een acela\u0219i timp \u0219i profesorii lor. \u0218i-au avut de unde \u00eenv\u0103\u021ba. Se vede. A\u0219 fi ipocrit dac\u0103 m-a\u0219 face c\u0103 nu v\u0103d c\u0103 \u0219i lumea vinului este \u00eemp\u0103r\u021bit\u0103 \u0219i guvernat\u0103 \u00eenc\u0103 de orgolii. Dar ce se vede arat\u0103 bine, are valoare \u0219i viitor.<\/p>\n<p>Ceea ce, cu regret nu putem spune deocamdat\u0103, despre \u00eendustria turistic\u0103.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Post Views = 498Din \u00eent\u00e2mplare \u00een acest num\u0103r s-au str\u00e2ns mai multe informa\u021bii \u0219i reportaje care vorbesc despre vin, viticultur\u0103, drumuri ale vinurilor etc. Dar poate c\u0103 nu din \u00eent\u00e2mplare. Pentru c\u0103 \u00een ultimii ani industria vinului a crescut foarte &hellip; <a href=\"http:\/\/www.travellermagazin.ro\/arhiva\/2014\/12\/18\/cand-dormi-cu-sticla-sub-perna-editorial-nr-126-127\/\">Continu\u0103 s\u0103 cite\u0219ti <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[18,882],"tags":[906,38,907,1348],"class_list":["post-3377","post","type-post","status-publish","format-gallery","hentry","category-editorial","category-numarul-126-127","tag-cand-dormi-cu-sticla-sub-perna","tag-editorial-marian-constantinescu","tag-editorial-nr-126-127","tag-marian-constantinescu","post_format-post-format-gallery"],"_links":{"self":[{"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/posts\/3377","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/comments?post=3377"}],"version-history":[{"count":1,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/posts\/3377\/revisions"}],"predecessor-version":[{"id":3379,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/posts\/3377\/revisions\/3379"}],"wp:attachment":[{"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/media?parent=3377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/categories?post=3377"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/tags?post=3377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}