{"id":1030,"date":"2012-03-12T17:30:31","date_gmt":"2012-03-12T15:30:31","guid":{"rendered":"http:\/\/www.travellermagazin.ro\/arhiva\/?p=1030"},"modified":"2012-03-12T23:53:13","modified_gmt":"2012-03-12T21:53:13","slug":"editorial-revista-traveller-magazin-nr-95","status":"publish","type":"post","link":"http:\/\/www.travellermagazin.ro\/arhiva\/2012\/03\/12\/editorial-revista-traveller-magazin-nr-95\/","title":{"rendered":"Editorial revista Traveller Magazin nr 95"},"content":{"rendered":"Post Views<\/a><\/b> = 466
\"Marian<\/a>

Marian Constantinescu<\/p><\/div>\n

PREA MODE\u015eTI C\u00c2ND NU TREBUIE<\/strong>
\nAsta este concluzia noastr\u0103 dup\u0103 ce, \u00een ultimele luni, am avut prilejul de a constata c\u0103 numeroase unit\u0103\u0163i de cazare europene una v\u00e2nd pe net \u015fi alta g\u0103se\u015fti la fa\u0163a locului. La Madrid, Paris, Milano, Floren\u0163a, Roma am observat c\u0103 sub acest aspect pe afar\u0103 e vopsit gardul dar c\u00e2nd \u00ee\u0163i iei camera \u00een primire confortul este sub nivelul pre\u0163ului pl\u0103tit. C\u0103 hoteluri de 3 \u015fi 4 stele \u00ee\u0163i ofer\u0103 \u00een majoritatea cazurilor condi\u0163ii inferioare de cazare. Asta ca s\u0103 ne p\u0103str\u0103m \u00een termeni… elegan\u0163i.<\/p>\n

Dac\u0103 privim din cealalt\u0103 perspectiv\u0103 \u00een Rom\u00e2nia – \u015fi ea tot o \u0163ar\u0103 european\u0103, s-au construit sute de hoteluri noi, s-au modernizat cele vechi, multe intrate \u00een lan\u0163uri interna\u0163ionale. Pre\u0163ul oferit este inferior \u00een dese situa\u0163ii calit\u0103\u0163ii spa\u0163iilor de cazare \u015fi serviciilor puse la dispozi\u0163ie. Exemple la \u00eendem\u00e2n\u0103! Bucure\u015ftiul a crescut foarte mult. Ora\u015fe ca Bra\u015fov, Sibiu, T\u00e2rgu Mure\u015f, Cluj, Timi\u015foara, Oradea, Constan\u0163a ori Ia\u015fi, unde de abia a\u015ftept\u0103m s\u0103 g\u0103sim timp s\u0103 inspect\u0103m noul complex Palas, sunt beneficiarele unor investi\u0163ii de top.<\/p>\n

Cu toate acestea cei care ne viziteaz\u0103 mai str\u00e2mb\u0103 din nas la ceea ce oferim de\u015fi \u00een compara\u0163ie cu ora\u015fe europene, suntem \u00eentr-o pozi\u0163ie favorabil\u0103. Drept urmare, afirm\u0103m \u00een cuno\u015ftin\u0163\u0103 de cauz\u0103, c\u0103 ne exprim\u0103m prea modest exact acolo unde nu trebuie. Unele site-uri de prezentare\u00a0 sunt s\u0103r\u0103c\u0103cioase, chiar zg\u00e2rcite cu informa\u0163ii vizuale, c\u00e2nd ar trebui s\u0103 fie mai agresive prin ceea ce ofer\u0103 turistului. Mai ales c\u0103 realitatea ne ajut\u0103. Modestie managerial\u0103 sau lips\u0103 de inspira\u0163ie \u00een promovarea hotelurilor? Nepricepere sau lips\u0103 de experien\u0163\u0103?<\/p>\n

Toate acestea demobilizeaz\u0103 business-ul tocmai \u00een momentul \u00een care ar trebui s\u0103 fie insistent publicitat. Modestia, relu\u0103m, nu face cas\u0103 bun\u0103 cu un mediu concuren\u0163ial unde proprietarii din alte \u0163\u0103ri \u00ee\u015fi strig\u0103 marfa cu mai mult\u00a0\u00a0 talent \u015fi devotament. Pentru c\u0103 din asta tr\u0103iesc. \"\"<\/a><\/p>\n

Apoi vedem o neconcordan\u0163\u0103 – \u015fi asta spune multe despre mediul de afaceri din turism -, \u00eentre presta\u0163iile unor organiza\u0163ii ca FPTR, FIHR, ANAT ori ANTREC, care ar trebui s\u0103 c\u00e2nte \u00eempreun\u0103 \u00een spectacolul promov\u0103rii. Scenariu este de bun\u0103 calitate. Mai trebuie \u015fi actori \u00eendr\u0103zne\u0163i care s\u0103 pun\u0103 \u00een oper\u0103… piesa. Presa de profil este unul dintre ei. C\u0103uta\u0163i-ne!<\/strong><\/p>\n

C\u0103 nu gre\u015fim, ne-o confirm\u0103 \u015fi o informa\u0163ie recent\u0103. Ea arat\u0103 c\u0103 Bucure\u015ftiul se afl\u0103 – \u00eentr-un top \u00eentocmit de site-ul www.hotel.info<\/a>-, pe locul 18 \u00een ceea ce prive\u015fte gradul de satisfac\u0163ie al clien\u0163ilor hotelurilor dar \u015fi al raportului calitate-pre\u0163. Prima pozi\u0163ie este ocupat\u0103 de c\u00e2\u0163iva ani de Var\u015fovia secondat\u0103 de Tokio \u015fi Helsinki. V\u0103 spune ceva?<\/p>\n

MARIAN\u00a0 CONSTANTINESCU
\n<\/strong>Dori\u0163i s\u0103 citi\u0163i toat\u0103 revista?<\/strong> Abona\u0163i-v\u0103 aici!<\/a><\/p>\n


\n<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Post Views = 466PREA MODE\u015eTI C\u00c2ND NU TREBUIE Asta este concluzia noastr\u0103 dup\u0103 ce, \u00een ultimele luni, am avut prilejul de a constata c\u0103 numeroase unit\u0103\u0163i de cazare europene una v\u00e2nd pe net \u015fi alta g\u0103se\u015fti la fa\u0163a locului. La … Continu\u0103 s\u0103 cite\u0219ti →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1032,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[18,87],"tags":[88],"class_list":["post-1030","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-editorial","category-numarul-95","tag-editorial-revista-traveller-magazin-nr-95","post_format-post-format-gallery"],"_links":{"self":[{"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/posts\/1030","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/comments?post=1030"}],"version-history":[{"count":5,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/posts\/1030\/revisions"}],"predecessor-version":[{"id":1112,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/posts\/1030\/revisions\/1112"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/media\/1032"}],"wp:attachment":[{"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/media?parent=1030"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/categories?post=1030"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.travellermagazin.ro\/arhiva\/wp-json\/wp\/v2\/tags?post=1030"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}